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Top Advantages of PPC Advertising

There is a range of internet marketing techniques that can benefit websites in strengthening their traffic, brand awareness, and conversion rates. One of the best internet marketing tactics is Search Engine Optimisation (SEO), where the aim is to optimise your website for Search Engines, both on-page and off-page, to grow your organic search results listings. […]

This Is Why Your Content Marketing Isn’t Working (And Tips On How To Fix It!)

In today’s challenging environment of online marketing, there’s no doubt that content is king. Content is all around us and individuals love consuming it! It should come as no surprise that content is at the centre of most marketing techniques, with somewhere around 94% of small companies concentrating their efforts on content marketing. Having said […]

SEO Tactics To Forget in 2018

In today’s competitive marketplace of digitalisation and globalisation, it’s critical for organisations to employ online strategies and tactics that enhance their visibility to customers that are proactively looking for their products or services. Search Engines are absolutely the most influential programs that will have a bearing on your online visibility, and hence your website traffic, […]